Simple pricing.
Simple pricing.
3,000+ AED500 AED
In Dubai, in-person coaching costs 3,000+ AED/month. Troya gives you a certified coach, a plan built around you, and 24/7 support — for 500.
No lock-in. If it's not working, you walk. We'd rather earn your month than trap you in it.
Get started
Troya Membership
500 AED/month
Everything you get with Troya.
Your matched coach
certified, vetted, and yours.
A program built for you
around your goal, schedule, and equipment; updated as you progress.
2,450 kcal
Adjusts every monthNutrition that fits your life
clear targets and simple habits, not a miserable meal plan.
Weekly video check-ins
send your numbers, get a personal video with exactly what to change.
24/7 coach access
message anytime; replies within 24h on weekdays.
Form checks
send a lift, get your technique fixed.
Mindset & habit coaching
the BSM difference; we coach the person, not just the workout.
Full onboarding in 48h
health screen, goals, and your first plan ready fast.
Elite coaching, without the elite price tag.
| Troya | Generic online coach | In-person PT | Fitness app | |
|---|---|---|---|---|
| Certified & vetted coach | Maybe | |||
| Built around you | Sometimes | |||
| Body + Spirit + Mind | ||||
| 24/7 access to a human | Sometimes | |||
| Weekly video check-ins | Sometimes | In person | ||
| Matched to the right coach | ||||
| Price / month | 500 AED | ~800–1,500 | 3,000+ | ~50 (no coach) |
Troya
- Certified & vetted coach
- Built around you
- Body + Spirit + Mind
- 24/7 access to a human
- Weekly video check-ins
- Matched to the right coach
- Price / month
- 500 AED
Generic online coach
- Certified & vetted coach
- Maybe
- Built around you
- Sometimes
- Body + Spirit + Mind
- 24/7 access to a human
- Sometimes
- Weekly video check-ins
- Sometimes
- Matched to the right coach
- Price / month
- ~800–1,500
In-person PT
- Certified & vetted coach
- Built around you
- Body + Spirit + Mind
- 24/7 access to a human
- Weekly video check-ins
- In person
- Matched to the right coach
- Price / month
- 3,000+
Fitness app
- Certified & vetted coach
- Built around you
- Body + Spirit + Mind
- 24/7 access to a human
- Weekly video check-ins
- Matched to the right coach
- Price / month
- ~50 (no coach)
What you're not paying for.
No gym membership
train wherever you already are.
No travel
your coach lives in your pocket.
No per-session fees
one flat monthly price.
No lock-in
cancel anytime, no contracts.
The founding rate.
Early members lock 500 AED/month for as long as they stay. We take on a limited number of clients at a time — on purpose — so every single person gets real attention. Once the founding rate closes, it goes up.
Billing FAQ
Your subscription starts when payment is received, and renews automatically on your original signup date each month, via our payment processors (Airwallex and/or Stripe).